"He can only figure out his own way. There are still two years left and he has time."
Chicago 1990 Chapter 497: The eve of sale
It is indeed very powerful to have the former defense minister and the current ruling party whip on the same day to deal with the same merger and acquisition case. Song Ya didn’t know if the plate of 100 million knives was enough for Dow Chemical to raise the sledgehammer, but the warning should be certain. They must know the details of the Barn Chemical equipment relocation case at the end of last year. Two key politicians assisting in the release of equipment.
There was no rival in this case, and the line drawn by the military blocked most of the potential buyers. There is an unspeakable understanding among rice buyers to buy patents? Is DuPont willing to buy the patent license alone? 3M said it could, plus Dow, which was closely wholly-owned.
"Only Dow is optimistic about the light stick market?" Song Ya asked Samuel the next day while waiting for a meeting in the office.
"It's actually hard to say how important they are."
Samuel shook his head, "You know, the Maastricht Treaty came into effect last month. This marks the establishment of the European Union. According to the roadmap of France and Germany, the next step is to move towards a unified market and even a single It’s a currency. U.S. products will face more difficult competition in the market in the future, especially in the chemical and telecommunications industries. There are large chemical giants such as BASF, Total, Bayer, and Nobel."
"So their series of mergers and acquisitions may be preventive measures in response to competition?" Song Ya asked.
"It may also be related to stock prices or high-level personnel struggles, who knows."
Samuel replied: "His family's profits have been declining year by year. In order to maintain the stock price, certain measures must be taken to boost market confidence. I estimate that they selected companies worth more than 100 million for acquisitions because only this number can be caused. The general response in the financial sector. A certain senior may also need to buy something to offset performance. As for the market prospects, they will definitely consider it carefully, but that is not necessarily the key factor."
"That's it..." Song Ya was greatly inspired by thinking from this perspective, "So they really want to buy my company, and the price is probably fair?"
"If the purchase price is really low, do you think DuPont will maintain the current tacit understanding?" Samuel smiled: "Dow's price is scared away from others, is it good business without me? Say it? APLUS."
"Ok."
Song Ya nodded frequently, feeling better, "By the way, you said that the European telecom industry is also very powerful? What about mobile phones? I also bought some Nokia stocks."
"Really? Then your vision is really good."
Samuel praised from the bottom of his heart: "From next year, our telecommunications industry will include the GSM mobile communication standard led by European companies. Motorola is almost furious. They claim to skip this standard and use handheld Satellite phones will overtake. Nokia will rise. They have an advantage in GSM technology and will take advantage of the trend to enter the US market next year."
"Satellite? Isn't that expensive?"
"Yes, but GSM also requires the construction of large-scale ground base stations. In fact, it is not necessarily cheaper than using satellites." Samuel said: "In addition to the communications industry, the radio and television industry is also divided into two groups. It’s hard to predict the victory or defeat of the pie and the satellite digital television group.
"I'm personally more optimistic about satellites. We are good at this. After all, we were dragged down by the Star Wars plan, haven't we?" O'Grady intervened and laughed.
"What?" Dow's vice president had just entered the door.
"We are talking about the Star Wars project." Samuel replied.
"Reagan is a good actor."
The other party sat down with a smile. Now there are rumors that the Star Wars plan was actually packaged during the reign of former commander Reagan. The right tactics deceived the other party into this hugely expensive space arms race, and finally led to neglect of people’s livelihood and economic construction. "How did you think about it last night? Did you change your mind?" There was something in his words.
"I have always been willing to cooperate." Song Ya surrendered. "Our mutual friends are also happy to see cooperation with us."
Yesterday’s two phone calls made him realize that he is completely irresistible to the existence of Dow, and that the other party has enough sincerity. The executives of Barn Company have been in contact with each other since August. It’s not fun to prepare before the courtesy, so when it’s time to compromise, compromise.
"That's good."
"Let's talk about it, where did you talk yesterday? Is the endorsement fee?"
In general, three parts are involved in the 130 million acquisition plan, about 100 million wholly-owned acquisition expenses, including all fixed assets, employees, patents and technical reserves, existing contracts, brand intangible assets, etc. Even Barn's book of more than 10 million profits must be inherited, of course, including the supply agreement with the military and the after-sales of the equipment shipped to China.
Then came the shared cost of the entire acquisition process totaling 10 million yuan, and an alternative plan to the previous management equity incentive plan of Barn Company. Song Ya also stuffed the brother Tony, who hadn't been on work all day.
There are also 20 million to pay Song Ya’s personal and A+ record product endorsement fees. This includes not only the light stick products that will be released in the future, but also the best-selling party fluorescent agent. The endorsement time is ten years, so the end of the payment This money will be a very slow and long process.
"In ten years, I have to deduct money for a small mistake. How much can I get in the end?" Song Ya still argues for the rules outlined by Goodman. "Some places are too harsh."
"You behave, don't worry about this, but according to MJ's lesson, we can't help but be so defensive."
The vice president replied: "It's okay. Find an insurance company and make an insurance plan for this type of income. If you make a mistake in the future, the insurance company will help you pay for the related losses."
"After the MJ case, insurance premiums for this type of celebrity endorsement contract have soared." Goodman reminded.
This type of insurance plan is basically a gambling. Insurance companies bet that celebrities are obediently not offending. Therefore, stars with good personal images have low premiums and loose contracts. However, I never thought that it was MJ, an invincible and good pop king who had a big deal. , So that his insurance company complained repeatedly, and the industry was frightened.
After the premium has risen sharply, it is difficult for the celebrity to decide whether or not to bear the premium. Even if it is bought, the insurance company will inevitably stipulate some conditions for denial of compensation for vicious crimes, and it will not be of much use if something happens. Easy to say.
"You are afraid of me making mistakes, and I am also afraid of you. Your current company image is not as good as mine."
Song Ya relentlessly complained, "I endorse that your products will definitely be scolded. I must also add some punitive clauses to prevent you from causing any vicious pollution incidents such as plutonium dust to hit me. Public image."
"Uh, but we have done a good job in public relations."
"That doesn't work either, Goodman, add to me, the constraints must be two-way."
The other party did not directly refuse, "What about other aspects? Any questions?"
"Basically no, I agree in principle." Song Ya replied.
"Then we can let you add this part of the clause." The Dow representatives present here were relieved. After making concessions in this regard, "Can you sign the memorandum?" the vice president asked.