4 → see also advertising SYNONYMS advertise VERB 1
publicize: The author appeared on television to publicize her latest book.
promote: Weller has announced a full British tour to promote his second solo album.
plug: They're on the show just to plug their book or film.
ad|ver|tise|ment /ædvɜː r t I smənt, [AM ] æ dvə r ta I z-/ (advertisements )
1 N‑COUNT An advertisement is an announcement online, or in a newspaper, on television, or on a poster about something such as a product, event, or job. [WRITTEN ] □ Miss Parrish recently placed an advertisement in the local newspaper. [Also + for ]
2 N‑COUNT If you say that an example of something is an advertisement for that thing in general, you mean that it shows how good that thing is. [mainly BRIT ] □ [+ for ] Both teams made so many mistakes that it was a poor advertisement for rugby league.
ad|ver|tis|er ◆◇◇ /æ dvə r ta I zə r / (advertisers ) N‑COUNT An advertiser is a person or company that pays for a product, event, or job to be advertised online, in a newspaper, on television, or on a poster.
ad|ver|tis|ing /æ dvə r ta I z I ŋ/ N‑UNCOUNT Advertising is the activity of creating advertisements and making sure people see them.
a d|ver|tis|ing agen|cy (advertising agencies ) N‑COUNT An advertising agency is a company whose business is to create advertisements for other companies or organizations. □ Advertising agencies are losing their once-powerful grip on brand marketing.
a d|ver|tis|ing cam|paign (advertising campaigns ) N‑COUNT An advertising campaign is a planned series of advertisements. □ The Government has launched an advertising campaign to encourage people to vote.
ad|ver|tori|al /æ dvɜː r tɔː riəl/ (advertorials ) N‑VAR An advertorial is an advertisement that uses the style of newspaper or magazine articles or television documentary programmes, so that it appears to be giving facts and not trying to sell a product.
ad|vice ◆◆◇ /ædva I s/
1 N‑UNCOUNT If you give someone advice , you tell them what you think they should do in a particular situation. □ [+ about ] Don't be afraid to ask for advice about ordering the meal. □ [+ on ] Your community officer can give you advice on how to prevent crime in your area. □ Take my advice and stay away from him! □ [+ of ] Most foreign nationals have now left the country on the advice of their governments.
2 PHRASE If you take advice or take legal advice , you ask a lawyer for his or her professional opinion on a situation. [FORMAL ] □ [+ on ] We are taking advice on legal steps to recover the money. USAGE advice
Advice
is an uncountable noun. Don’t say
noun + advice : career, diet, investment, lifestyle, travel; parenting, relationship
adjective + advice : dietary, legal, medical, professional; expert, impartial, independent, specialist; helpful, practical, sage, sound
verb + advice : dispense, give, offer, provide; obtain, seek; follow, heed; ignore, reject
ad|vi ce co l|umn (advice columns ) N‑COUNT In a newspaper or magazine, the advice column contains letters from readers about their personal problems, and advice on what to do about them. [AM ] in BRIT, use agony column
ad|vi ce co l|umn|ist (advice columnists ) N‑COUNT An advice columnist is a person who writes a column in a newspaper or magazine in which they reply to readers who have written to them for advice on their personal problems. [AM ] in BRIT, use agony aunt
ad|vi ce line (advice lines ) N‑COUNT An advice line is a service that you can telephone in order to get advice about something. □ For help on crime prevention, call our 24-hour advice line.
ad|vis|able /ædva I zəb ə l/ ADJ [v-link ADJ ] If you tell someone that it is advisable to do something, you are suggesting that they should do it, because it is sensible or is likely to achieve the result they want. [FORMAL ] □ Because of the popularity of the region, it is advisable to book hotels in advance. ● ad|vis|abil|ity /ædva I zəb I l I ti/ N‑UNCOUNT □ [+ of ] I have doubts about the advisability of surgery in this case.
ad|vise ◆◇◇ /ædva I z/ (advises , advising , advised )
1 VERB If you advise someone to do something, you tell them what you think they should do. □ [V n to-inf] The minister advised him to leave as soon as possible. □ [V n wh] Herbert would surely advise her how to approach the bank. □ [V + against ] I would strongly advise against it. □ [V that] Doctors advised that he should be transferred to a private room. [Also V with quote]
2 VERB If an expert advises people on a particular subject, he or she gives them help and information on that subject. □ [V n + on ] …an officer who advises undergraduates on money matters. □ [V + on ] A family doctor will be able to advise on suitable birth control.
3 VERB If you advise someone of a fact or situation, you tell them the fact or explain what the situation is. [FORMAL ] □ [V n + of ] I think it best that I advise you of my decision to retire.
4 → see also ill-advised , well advised
ad|vis|ed|ly /ædva I z I dli/ ADV [ADV after v] If you say that you are using a word or expression advisedly , you mean that you have deliberately chosen to use it, even though it may sound unusual, wrong, or offensive, because it draws attention to what you are saying. □ I say 'boys' advisedly because we are talking almost entirely about male behaviour. □ What a crazy scheme, and I use that term advisedly.