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I would like to point out that discussions where antagonistic positions are being presented are the life blood of any organization if they are done in a particular context. That context is that you establish a frame around the whole process of argument, so that the disputes, the discussions of antagonistic proposals, are simply different ways of achieving the same outcome that all members agree upon.

Let me give a content example. George and Harry are co-owners of a corporation; each owns fifty percent of the stock. I've been brought in as a corporate consultant. Harry says the following: "We've got to expand. You grow or you die. And specifically we've got to open offices in Atlanta, Chattanooga, and Miami this year." And George over here says "Look, you know as well as I do, Harry, that last year when we opened the Chicago and Milwaukee offices, we opened them on a shoestring. And as a matter of fact, they still are not yet self-sufficient. They are still not stabilized to the point that they are turning over the amount of business that gives me the confidence to know that we can go ahead and expand into these other offices. Now how many times do we have to go through this?"

So there's a content difference between these two human beings about the next thing they should do as a corporate entity. One strategy that always works effectively in this situation is to reframe the two responses that they are offering as alternative ways of getting an outcome that they both agree is desirable. So first you have to find the common goal—establish a frame. Then you instruct them in how to dispute each other's proposals effectively, because now both proposals are examples of how to achieve the same outcome that they both have agreed upon.

So I would do something like the following: "Look, let me interrupt you for a moment. I just want to make sure that I understand you both. Harry, you want to expand because you want the corporation to grow and realize more income, right?" I then turn to George and say "My understanding is that your objection to the expansion at the moment, and your focusing on the fact that the Milwaukee and Chicago offices are not quite self-sufficient yet, is your way of being sure that the quality of the services that you offer as a corporation are of a certain level. You are offering a quality product and you want to maintain that quality, because otherwise the whole thing won't work anyway." And he'll say "Of course. Why do you ask these things?" And then I say "OK, I think I understand now. Both of you agree that what you want to do is expand at a rate congruent with maintaining the high quality of services your corporation offers." And they'll both say "Of course." You've now achieved the agreement that you need; you've now got the frame. You say "Good. Since we agree on the outcome that we're all working toward, let's find the most effective, efficient way to get that outcome. Now you, George, make a specific, detailed proposal about how you will know when the Chicago and Milwaukee offices are stabilized at a quality of operation that allows you to feel comfortable about turning resources elsewhere to continue expanding. Harry, I want you to come up with the specific evidence that you can use to know when it is appropriate to open new branches. What will you see or hear that's going to allow you to know that it is now appropriate to open a new office in Chattanooga, and still maintain the quality of the services you're going to offer?"

First I use language that generalizes, to establish the frame. Then I make sure it is anchored in. "Since we all agree about the outcome,... Then I challenge them to take the proposals they've been fighting over—now embedded in a context of agreement—back to the level of sensory experience. I demand that each of them give specific evidence to support that their proposal is more effective in achieving the outcome that they have both agreed upon. Now they will have useful disputes. And I will monitor their language to be sure that they are being specific enough to make a good decision. You can always figure out what would constitute evidence that one proposal is more effective than another.

Let me give you a specific strategy for doing this. You listen to both complaint A and complaint B. Then you ask yourself "What are A and B both examples of? What is the class or category that they are both examples of? What is the outcome that both of these two people will share? What common intention lies behind or underneath both these two particular proposals?" Once you discover that, then you interrupt and state the obvious in some way. You get an agreement between these two people, so that they can then begin to usefully disagree within the context of agreement.

Now that has the same formal properties of what I did with Dick in the six-step reframing. We found a point where his conscious mind and his unconscious mind could agree about a certain outcome that was useful for him as an individual.

Harry and George now agree that whatever they end up doing— either one of their proposals, both, or some alternative to those—the outcome they are working toward is to benefit the corporate entity as a unit. So I ignore the specific behaviors, and I go after an outcome that the two parts of the corporation—or the two parts of the human being—can agree upon. Now, having achieved the frame of agreement, it becomes trivial to vary behavior in order to find a behavior that achieves the outcome that both partners can agree to.

If you have more than two people involved—which is usually the case—you can simplify the situation by organizing the discussion. Just say "Look, I'm getting very confused by the way we're discussing things. Let me organize it a little bit in the following way: I want the rest of you to be exquisitively attentive. You have the job of watching and listening to exactly what these two people are going to propose, and assisting me in the process of finding what's common about what they want to do. You can reorganize it into pairs, and then work with one pair at a time. And as you do that, of course you are teaching the pattern to the observers at the same time.

People have strange ideas about change. Change is the only constant in my thirty-some years of experience. One of the weird things that's happened—and this is a really good example of natural anchoring—is that change and pain are associated. Those ideas have been anchored together in western civilization. That's ridiculous! There's no necessary relationship between pain and change. Is there Linda? Tammy? Dick?

There is one class of human beings in which you may have to create pain in order to assist them in changing, and that's therapists. Most therapists intrinsically believe—at the unconscious level as well as the conscious level—that change has to be slow and painful. How many of you at some point during the demonstrations have said to yourself "That's too easy; it's too fast." If you examine the underlying presuppositions that cause you to respond that way, you'll discover that they are associated with pain and time and money and stuff— some of which are really powerful and valid economic considerations. Others are just junk that have been associated—like change and pain. So you might examine your own belief structure, because what you believe will come out. It will be in your tone of voice, in your body movement, in the hesitation as you lean forward to do this work with someone.