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None of which stopped the poet himself from cheerily offering grooming tips to his male as well as his female fans. Ovid, though, did not have the care of Roman morals in his charge. Frivolous metrosexuality, in the opinion of the man who did, was part of the problem, not a solution. Augustus, who had brought order where previously there was chaos, who had lavished on his fellow citizens the riches of conquered kingdoms, who had transformed their city into a capital of unrivalled beauty and splendour, did not care to think that his labours might merely have contributed to a softening of their ancestral virtues. Such a prospect was too appalling to be borne. The Romans were either the heirs of their upright forefathers or they were nothing. The Princeps’s ambition was simple: that his fellow citizens should be true to all that was best about their past. They were the Romans: the lords of the world, the people of the toga. This, in the mirror that he had set up to his fellow citizens, fashioned out of monuments, and festivals, and all the various fruits of peace, was the reflection that he wished them always to catch of themselves.

Yet what if they caught something else? Perhaps there lay a warning in a recent scandalous development in the field of interior decoration. In bedrooms across Rome, walls and ceilings were coming to be lined with mirrors. Even beyond the limits of the city, out in his rural retreat among the Sabine hills, Horace had signed up to the craze. Notoriously, so had a billionaire by the name of Hostius Quadra. The mirrors on his walls boasted a particularly distinctive feature: everything reflected in them appeared larger than it actually was. ‘So it was that the freak made a show of his own deviancy.’23 As one girl gave him a blow-job, and he licked out a second, so his anus, in a hideous desecration of all that a Roman should properly be, was shafted by a man with a giant cock – which, seen in the mirror, appeared possessed of truly gargantuan size, ‘larger than his capacity to take’.24 To groom, depilate and titivate like a woman was one thing; but to be fucked like one was a hideous extreme of degradation. What else was it, after all, but the willing surrender of everything that made a Roman a man? In the grotesquely reflected couplings of Hostius Quadra was to be caught the spectacle of a terrifying abyss, one into which any citizen who surrendered to self-indulgence might end up sinking.

‘Every part of me is given over to filth.’25 The monstrous quality of this boast ensured that Augustus, when Hostius Quadra eventually came to be murdered by his own slaves, refused to have them punished. As a statement of the Princeps’s disapproval, this could hardly have been more ringing. Another entrant had been added to his public hall of shame. Yet there was an irony to the billionaire’s fate that Augustus himself no doubt found deeply troubling. By venerable tradition, the regulation of morals within a household was a matter for the citizen who stood at its head. It was not the business of anyone else to get involved. A Roman unable to control the behaviour of his own dependants barely ranked as a Roman at all. How, then, to judge a city in which it was slaves who punished the master? As one, it seemed, in which ancient certainties had been disconcertingly upended. In which fathers could no longer be trusted to discipline their children, nor husbands their wives. In which the morals of the Roman people required the regulation, not just of custom, not just of ancestral example, but – shamingly – of law.

A challenge that Augustus felt he could not duck. When Horace, looking to explain the implosion of the Republic, had identified the cause as a septic addiction to adultery, he had done so in total seriousness. Fond of a mirrored bedroom he may have been himself – but he had no doubt that the origins of the civil war, that supreme catastrophe, had lain in deviancy and licence. ‘Such was the wellspring of the calamities that flooded our country, our people.’26 What else, indeed, could it possibly have been? Everyone knew where the ultimate roots of crisis in a state lay: not in constitutional or social tensions, let alone in the unfathomable workings of finance, but in the degeneration of its morals. Seen in this light, the depravities of monsters such as Hostius Quadra served as an ominous warning. The pus had not been wholly drained from the body politic. Beneath the brilliant show of the city rebuilt by the Princeps, it was still festering and breeding. How, then, charged as he was by the gods with the salving of Rome back to health, could Augustus not enforce an iron-bitted cure? ‘All very well wringing our hands – but we need measures to fit the crime.’27

So it was, soon after his return in triumph from the East, bringing with him the standards lost by Crassus, that the Princeps had made his move. In 18 BC, a law was passed that aimed to regulate the marital behaviour of the upper classes. The heroic early days of Rome, when men had wed only virtuous matrons, breeding vast numbers of infant citizens on them for the good of the Republic, were to be revived by means of legislation. Bachelorhood, social mésalliances, childlessness: all were severely penalised. Then, a few months later, came a law that poked its nose even more intrusively into the affairs of senators and equestrians. Adultery was made a public offence. Cuckolds were legally obliged to divorce their cheating wives. Those who did not, whether out of embarrassment or perhaps, more sinisterly, because they took a sordid pleasure in the business of their own humiliation, were to be charged with pimping. Adulterers, meanwhile, were to suffer swingeing financial penalties and exile to an island. Adulteresses too – and banned from ever again marrying a free-born citizen. Even their dress was to proclaim their shame. Not for them the stola, that emblem of womanly rectitude. ‘When they step out, it is generally in a dark toga – to distinguish them from matrons.’28 A bitter degradation. The toga was not only the dress of a male citizen; it was also the most distinctive costume worn by a whore. No longer deserving of the honour and respect due a Roman matron, the convicted adulteress was to be ranked legally with the lowest of the low: prostitutes, madams, even actresses. Like them, she was to take her place among the moral underclass, the dregs of society – the infames.

Smouldering resentment among the aristocracy, who viewed the legislation as an assault both on their own privacy and on Roman tradition, did nothing to affect the Princeps’s resolve. He knew his duty. Long before the joyous moment in 2 BC, when by universal acclamation the title ‘Father of his Country’ was awarded to Augustus, his status had become self-evident. He was, in effect, ‘a universal parent’.29 Like the model of a father, he had chided, guided and loved the Roman people. Licence had been tamed. Effeminacy and adultery had been reined in. ‘Households had been rendered chaste, cleansed of depravity, and all the stains of misbehaviour checked by custom and law.’30 There certainly seemed no need for the Father of his Country, a few weeks after his tear-choked acceptance of the title, to dread 17 March, the annual festival of Liber. Once, when he had still been merely one of two rival warlords, things had been different. Back then, when the devotees of Antony’s divine and disturbing patron celebrated the god’s festival, bearing in wild procession through the streets a giant phallus, the menace to ancestral virtues would have been palpable. Horrified conservatives had been attempting to geld the worship of Liber ever since its first manifestation in Rome, almost two centuries before. It was all wine, and late nights, and debauch. Appetites, no matter how deviant, were satisfied without heed to propriety. Everybody slept with everybody else. A more scandalous mockery of Roman values it was hard to imagine. Yet now, with Antony long dead, and every citizen a dependant of the Father of his Country, it was mockery that stood defeated, Roman values triumphant. Two months after the festival of Liber, in the new forum that he had peopled with statues of the city’s antique heroes and adorned with battle trophies, Augustus dedicated his great temple to Mars. Companion of legionaries in the line of battle, the rapist of Romulus’s mother, swift and brutal in all that he did, the god offered as stern a model of masculinity as Liber did not. Of one thing, at any rate, the Roman people could be confident. Mars was not the kind to depilate himself.