310 In 2009, three longtime media executives: Richard Perez-Pena, “Plans for a Paid Online Media Service,” New York Times, April 15, 2009.
310 an online publication: Jack Shafer, “Hello, Steve Brill, Get Me Rewrite,” Slate.com, April 17, 2009.
310 “I don’t know how”: author interview with Larry Page, March 25, 2008.
311 “We’ve been able”: author interview with Eric Schmidt, March 26, 2008.
311 income from digital operations:New York Times Co. financial disclosure for the year ending December 31, 2008.
311 About half of the About Group’s revenues: two author e-mail exchanges with Arthur Sulzberger, Jr., April 29, 2009.
311 “The official answer”: author interviews with Eric Schmidt, March 26, 2008 and April 1, 2009.
312 “Our industry faces”: author e-mail exchange with Arthur Sulzberger, Jr., April 29, 2009.
313 10 percent of these were downloaded: author interview with Jeff Bezos, July 9, 2008. When I sought to update this number, Bezos’s deputy Craig Berman, reported in a May 2009 e-mail that it had grown to 35 percent.
313 What gives publishers pause: Motoko Rich, “Preparing to Sell E-Books, Google Takes on Amazon,” New York Times, June 1, 2009.
313 “Physical books”: Jeff Bezos interviewed at the D Conference attended by author, May 28, 2008, and interview with author, July 9, 2008.
314 nightly audience has plunged: nightly news audience decline from Richard Perez-Pena, New York Times, May 11, 2009.
314 Jack Myers projects: Myers Advertising and Marketing Investment Insights, March 10, 2009.
315 Neilson reported in early 2009: Nielsen report on fourth quarter 2008 television and Internet video cited in the Wall Street Journal, February 23, 2009.
315 If four million: Bobbie Kotick interviewed at D Conference attended by author, May 28, 2008.
315 “To survive”: author interviews with Quincy Smith, January 23, 2008, and April 9, 2008, May 19 and 25, 2009, and with Les Moonves, July 8, 2009.
316 The biggest box office: Brian Stelter and Brad Stone, “Digital Pirates Winning Battle with Major Hollywood Studios,” New York Times, February 5, 2009.
316 Sergey Brin described going on a boat in Europe: author interview with Sergey Brin, March 26, 2008.
317 So they initiated efforts: Sam Schechner and Vishesh Kumar, “Cable Firms Look to Offer TV Programs Online,” Wall Street Journal, February 20, 2009, and interviews with senior television executives.
317 Eric Schmidt saw a demonstration: author interview with Eric Schmidt, April 1, 2009, and Sezmi.com.
318 “We can go directly”: author interview with Ivan Seidenberg, October 30, 2008.
319 Irwin Gotlieb also dismisses: author interview with Irwin Gotlieb, February 9, 2009.
321 “Do you feel bad”: author interview with Eric Schmidt, March 26, 2008.
CHAPTER 17: Where Is the Wave Taking Google?
322 “When asked to describe the difference”: author interview with Eileen Naughton, February 28, 2008.
322 “If you can solve search”: author interview with Larry Page available on YouTube, May 1, 2002.
323 “we scale”: author interview with Sergey Brin, March 26, 2008.
323 uploading eighty-six thousand full length movies: “Letter from the Founders,” Google 2008 annual report, April 2009.
323 “Everything Google does”: Bala Lyer and Thomas H. Davenport, “Reverse Engineering Google’s Innovation Machine,” Harvard Business Review, April 2008.
324 Its social network site: author interviews with Google executives in Russia, Jason Bush, “Where Google Isn’t Goliath,” BusinessWeek, June 26, 2008.
324 “These companies air kiss”: author interview with Andrew Lack, October 4, 2007.
324 Facebook had 200 million users: author interview with Sheryl Sandberg, March 30, 2009.
324 “Anybody that gets”: author interview with Bill Campbell, October 8, 2007.
325 Lee began with: author interview with Kwan Lee, February 10, 2009.
325 “lacks a social gene”: author interview with John Borthwick, April 28, 2008.
326 “If I were Google”: author interview with Danny Sullivan, August 27, 2007.
326 The problem with horizontal search: author interview with Jason Calacanus, September 21, 2007.
327 “the semantic web”: Katie Franklin, “Google May Be Displaced, Said World Wide Web Creator Tim Berners-Lee”, Daily Telegraph, March 3, 2008.
327 “hundreds of years away”: author interview with Craig Silverstein, September 17, 2007.
327 “We are no closer”: author interview with Marc Andreessen, March 27, 2008.
327 In his provocative book: Nicholas Carr, The Big Switch: Rewiring the World, from Edison to Google, W. W. Norton amp; Company, 2008.
328 “this was the thrust”: Neil Postman, Amusing Ourselves to Death: Public Discourse in the Age of Show Business, Viking Penguin, 1985.
328 Tara Brabazon, a professor: accounts of Professor Brabazon address in both the Economic Times and the Telegraph, January 14, 2008.
329 Miguel Helft of the New York Times wrote a series of stories in April 2009 on challenges to Google’s book settlement; amicus briefs were filed with U.S. District Court Judge Denny Chin on April 13 and 17, 2009.
330 Miguel Heft, “YouTube Blocked in China, Google Says,” New York Times, March 25, 2009.
330 “ China ordered PC makers”: “U.S. Makes Official Complaint to China over Internet Censorship,” Financial Times, June 22, 2009.
331 “What Google should fear”: author interview with Yossi Vardi, February 28, 2008.
331 When Marissa Mayer said: author interview with Mayer, August 21, 2007.
331 “What separates us”: author interview with Stacey Savides Sullivan, August 21, 2007.
331 “are utopians”: author interview with Terry Winograd, September 25, 2007.
332 In the 1990s: an excellent exploration of long-term capital’s demise is contained in Roger Lowenstein’s When Genuis Failed: The Rise and Fall of f Long-Term Capital Management, Random House, 2000.
332 “’Google returned links”: Nat Ives, “Media Giants Want to Top Google Results,” Advertising Age, March 23, 2009.
333 when Eric Schmidt envisioned: Miguel Heft, “Google Ends Its Project for Selling Radio Ads,” New York Times, February 13, 2009.
333 “They have no experience”: author interview with Danny Sullivan, March 20, 2008.
333 “a great company”: author interview with Fred Wilson, January 22, 2008.
333 “Google is like that fourteen-year-old”: author interview with Strauss Zelnick, January 9, 2008.
334 Although Mary Meeker believes Google is a great company: author interview with Mary Meeker, January 23, 2009.
334 “There is nothing about their model”: author interview with Clayton Christensen, April 17, 2009.
335 “There is no end in sight”: author interview with Fred Wilson, January 22, 2008.
335 “to the falsehood that you can grow”: author interview with Clayton Christensen, April 17, 2009.
INDEX
About.com
Abrams, Jonathan
AdSense
advertising formula
Google charges
mechanism of
revenue sharing
Advertising, traditional
concerns about Google
data collection methods
versus Google methods
Internet, impact on
as marketing companies
online ads, increase in
outlook for future
recession of 2008, impact on
spending on ads, increase in
Advertising by Google. See Google advertising
AdWords
beginning, limitations of
CPC (cost per click), adoption of
keywords, advertiser bidding on
limitations of
upgrading
Aiken, Paul
Airplane test
Allen, Herbert III
All Things Digital Conference
AltaVista
Amazon
and cloud computing
electronic book sales
Anderson, Chris
Andreessen, Marc
and Campbell
on decline of newspapers
on Google
and Netscape
new media ventures of
Android
AOL
Google exit from
powered by Google deals
Apple
Apple/Google board members