in Gmail
Gmail problem
Google Ad Planner
Google as Big Brother view
Google Audio Ads
Google News
as Google option
Google policy
Google Print Ads
Google TV Ads
and Google values
Google viewpoint on
importance to Americans
initial resistance to
method, advantages of
on mobile devices
network effect
versus old media ads. See Advertising, traditional; Old media
and Patriot Act
privacy versus user trust
revenues
sales force
syndication of ads
and YouTube
Google Analytics, function of
Google Audio Ads
Google Books
Google Book Search
Google Checkout
Google Content Network
Google Desktop
Google Desktop Search
Google Docs
Google Earth
Google employees
dog policy
engineering staff. See Google engineers
and Google culture
hiring practices
leaving Google
loyalty to founders
millionaires and stock price
motivational methods
perks/benefits to
salaries
stock options to
strategists/sales force
TGIF
20 percent time
Google engineers
initial hires
limitations of
management of
as noncommunicators
product strategy meetings, example of
recruitment of
role of
salaries
working together, success of
Google Flu Trends
Google Foundation
Google Founders Award
Google Health
Google Maps
privacy issue
Google News
ads on
complaints against
invention of
number of news sites
revenues
wire services, settlement with
Googleplex. See Mountain View Googleplex
Google Print Ads
Google Product Search
Google Product Strategy (GPS) reviews
role at Google
Google Scholar
Google Search
and advertising. See Google advertising
cookies, use by Google
as default search for browsers
development of
future threats
mechanism of
on mobile devices
name, choosing
versus other search engines
PageRank
Google Ventures
“Google Version 2.0: The Calculating Predator,”
Google Video
Google Voice
Googzilla concept
Gore, Al
on Apple board
and Google
Google, view of
on Steve Jobs
Gotlieb, Irwin
on ads and smart phones
career of
on misuse of data
observations on Google
outlook for future
GoTo
GrandCentral
Gravel, Mike
Green initiatives
Gross, Bill
Grouf, Nick
Group M
Hands Off the Internet
Harik, George
Hashim, Smita
Health records, Google Health
Hecht, Albie
Heiferman, Scott
Hennessy Stanford L.
Herskovitz, Marshall
Hiring practices
Hirschhorn, Jason
Holden, Richard
Hölzle, Urs
Horowitz, Ben
Horvath, Jane
Huber, Jeff
Hulu
Hurley Chad
Hybrid sites
Idealism
of founders
and tech companies
Iger, Robert
Initial public offering (IPO). See Public offering
Inktomi
Innovation
Google as wave maker
Innovator’s Dilemma
and 20 percent time
Intel
Investors in Google
InVidi
iPhone
Android as competitor
on mobile devices
iPod
iTunes
Disney licensing deal
show/movie licensing on
Iyer, Bala
Jarvis, Jeff
Jobs,Steve
and Campbell
clarity of
compared to Google founders
*and Disney
See also Apple
Johnson, Kevin
Joost.com
Journalism Online
Junglee
Justice Department. See Federal government
Kamangar, Salar
Karmazin, Mel
first visit to Google
on Google ads
on new media
satellite radio problems
Katzenberg, Jeffrey
Kedar, Ruth
Kelly, Kevin
Kennedy, Jim
Keywords
advertiser bidding on
advertising relevance to
Khosla, Vinod
Kindle
Kleiner Perkins Caufield Byers
Knol, encyclopedia
Kordestani, Omid
on expansion of Google
as Google billionaire
on Google founders
role at Google
Kotick, Bobby
games business in China
Krane, David
Lack, Andrew
Lashinsky Adam
Law of increasing returns
Lawsuits
Authors Guild
Viacom
Yahoo
Lee, Alissa
Lee, Kwan
Lemann, Nicholas
Lerer, Kenneth
Lessig, Lawrence
Levinson, Arthur
Libraries
book digitization partners
complaints against Google
Link analysis
Lippman, Andrew B.
Lively
Loudcloud
Lunar X Prize
McAndrews, Brian
McCaffrey Cindy
McCain, John
MacFarlane, Seth
Mack, Connie
McNamee, Roger
Magazines/magazine ads
decline of
online, increase in readers
outlook for future
Mahalo.com
Malseed, Mark
Management at Google
as controlled chaos
emulation by others
executive management meetings
as networked management
orchestra conductor metaphor
Stanford University as model
structure, development of
turnover 2009,
weaknesses
See also Schmidt, Eric
Marketing companies
Massage program
Mayer, Marissa
dating Page
on Google founders
hiring of
role at Google
Media companies
Innovator’s Dilemma trap
wave makers versus wave riders
See also New media; Old media
Meeker, Mary
Meetings
executive management
product strategy
Mehdi, Yusuf
Metered payments
Micropayments
Microsoft
anti-Microsoft tribe
Bing search engine
Cashback failure
criticism of Google
and Facebook
versus Google
Live Search
monopoly charges
Passport and personal data
profit-making mission
Yahoo bid
Millard, Wenda Harris
Mills, Elinor
Mobile phones
Android platform
Google Voice
new media ventures of
smart phones
Monopoly
and Google
and Microsoft
Moonves, Les
Moore ’s law
Moritz, Michael
and Campbell
on CEO, need for
as investor
on IPO
on value of Google
view of Schmidt
Motwani, Rajeev
on Google founders
role at Google
on Schmidt
Mountain View Bayshore Parkway facility
Mountain View Googleplex
culture of
expansion of
facilities of
See also Google employees
Movie industry
complaints against Google
decline, causes of
new media ventures of
piracy problem
Mozilla
MTV Networks
MTV Overdrive
Murdoch, Rupert
acquisitions of
MySpace acquisition
outlook for newspapers
Quarterlife
Music companies
album sales, drop in
disruption by digital wave
new media companies
Musicstation.com
Myers, Jack
Myhrvold, Nathan P.
MySpace
versus Facebook
Google deal
Murdoch purchase of
networked approach of
Quarterlife
Napster
Naughton, Eileen
NBC, new media ventures of
Negroponte, Nicholas
Neilsen Company, Google partnership
Nessen, Charles
NETPAC
Netscape browser
Netscape Communications
Networked approach
beta testing
communication
Google advertising
Network neutrality
NeuroFocus
New Century Network
Newmark, Craig
New media
concerns related to Google
consumer spending on
content, meaning of
media usage by youth, statistics on
versus Microsoft approach
old media ventures into
profits compared to old media
user control, shift toward
wave makers versus wave riders
Newspapers/newspaper ads
cost cutting (2008-2009)
decline of
Google Print Ads
investments, problems of
journalism students, focus of
online, increase in readers
online, problems of
outlook for future
outsourcing
as product, capabilities of
News services. See Wire services
Ning
Nisenholtz, Martin