When crowd-delirium is exploited for the benefit of governments and orthodox churches, the exploiters are always very careful not to allow the intoxication to go too far. The ruling minorities make use of their subjects’ craving for downward self-transcendence in order, first, to amuse and distract them and, second, to get them into a sub-personal state of heightened suggestibility. Religious and political ceremonials are welcomed by the masses as opportunities for getting drunk on herd-poison, and by their rulers as opportunities for planting suggestions in minds which have momentarily ceased to be capable of reason or free will.
The final symptom of herd-intoxication is a maniacal violence. Instances of crowd-delirium culminating in gratuitous destructiveness, in ferocious self-mutilation, in fratricidal savagery without purpose and against the elementary interests of all concerned, are to be met with on almost every page of the anthropologists’ textbooks and—a little less frequently, but still with dismal regularity—in the histories of even the most highly civilized peoples. Except when they wish to liquidate an unpopular minority the official representatives of state and church are chary of evoking a frenzy which they cannot be sure of controlling. No such scruples restrain the revolutionary leader, who hates the status quo and has only one wish—to create a chaos on which, when he comes to power, he may impose a new kind of order. When the revolutionary exploits men’s urge to downward self-transcendence, he exploits it to the frantic and demoniac limit. To men and women sick of being their insulated selves and weary of the responsibilities which go with membership in a purposive human group, he offers exciting opportunities for “getting away from it all” in parades and demonstrations and public meetings. The organs of the body politic are purposive groups. A crowd is the social equivalent of a cancer. The poison it secretes depersonalizes its constituent members to the point where they start to behave with a savage violence, of which, in their normal state, they would be completely incapable. The revolutionary encourages his followers to manifest this last and worst symptom of herd-intoxication and then proceeds to direct their frenzy against his enemies, the holders of political, economic and religious power.
In the course of the last forty years the techniques for exploiting man’s urge towards this most dangerous form of downward self-transcendence have reached a pitch of perfection unmatched in all of history. To begin with, there are more people to the square mile than ever before, and the means of transporting vast herds of them from considerable distances, and of concentrating them in a single building or arena, are much more efficient than in the past. Meanwhile, new and previously undreamed-of devices for exciting mobs have been invented. There is the radio, which has enormously extended the range of the demagogue’s raucous yelling. There is the loudspeaker, amplifying and indefinitely reduplicating the heady music of class-hatred and militant nationalism. There is the camera (of which it was once naïvely said that “it cannot lie”) and its offspring, the movies and television; these three have made the objectification of tendentious phantasy absurdly easy. And finally there is that greatest of our social inventions, free, compulsory education. Everyone now knows how to read and everyone consequently is at the mercy of the propagandists, governmental or commercial, who own the pulp factories, the linotype machines and the rotary presses. Assemble a mob of men and women previously conditioned by a daily reading of newspapers; treat them to amplified band music, bright lights, and the oratory of a demagogue who (as demagogues always are) is simultaneously the exploiter and the victim of herd-intoxication, and in next to no time you can reduce them to a state of almost mindless subhumanity. Never before have so few been in a position to make fools, maniacs or criminals of so many.
In Communist Russia, in Fascist Italy, in Nazi Germany, the exploiters of humanity’s fatal taste for herd-poison have followed an identical course. When in revolutionary opposition, they encouraged the mobs under their influence to become destructively violent. Later, when they had come to power, it was only in relation to foreigners and selected scapegoats that they permitted herd-intoxication to run its full course. Having acquired a vested interest in the status quo, they now checked the descent into subhumanity at a point well this side of frenzy. For these neo-conservatives, mass-intoxication was chiefly valuable, henceforward, as a means for heightening their subjects’ suggestibility and so rendering them more docile to the expressions of authoritarian will. Being in a crowd is the best known antidote to independent thought. Hence the dictators’ rooted objection to “mere psychology” and a private life. “Intellectuals of the world, unite! You have nothing to lose but your brains.”
Drugs, elementary sexuality and herd-intoxication—these are the three most popular avenues of downward selftranscendence. There are many others, not so well trodden as these great descending highways, but leading no less surely to the same infra-personal goal. Consider, for example, the way of rhythmic movement. In primitive religions prolonged rhythmic movement is very commonly resorted to for the purpose of inducing a state of infrapersonal and subhuman ecstasy. The same technique for achieving the same end has been used by many civilized peoples—by the Greeks, for example, by the Hindus, by many of the orders of Dervishes in the Islamic world, by such Christian sects as the Shakers and the Holy Rollers. In all these cases rhythmic movement, long-drawn and repetitive, is a form of ritual deliberately practised for the sake of the downward self-transcendence resulting from it. History also records many sporadic outbreaks of involuntary and uncontrollable jigging, swaying and head-wagging. These epidemics of what in one region is called Tarantism, in another St. Vitus’s dance, have generally occurred in times of trouble following wars, pestilences and famines, and are most common where malaria is endemic. The unwitting purpose of the men and women who succumb to these collective manias is the same as that pursued by the sectaries who use the dance as a religious rite—namely, to escape from insulated selfhood into a state in which there are no responsibilities, no guilt-laden past or haunting future, but only the present, blissful consciousness of being someone else.
Intimately associated with the ecstasy-producing rite of rhythmic movement is the ecstasy-producing rite of rhythmic sound. Music is as vast as human nature and has something to say to men and women on every level of their being, from the self-regardingly sentimental to the abstractly intellectual, from the merely visceral to the spiritual. In one of its innumerable forms music is a powerful drug, partly stimulant and partly narcotic, but wholly alternative. No man, however highly civilized, can listen for very long to African drumming, or Indian chanting, or Welsh hymn-singing, and retain intact his critical and self-conscious personality. It would be interesting to take a group of the most eminent philosophers from the best universities, shut them up in a hot room with Moroccan dervishes or Haitian voodooists, and measure, with a stop watch, the strength of their psychological resistance to the effects of rhythmic sound. Would the Logical Positivists be able to hold out longer than the Subjective Idealists? Would the Marxists prove tougher than the Thomists or the Vedantists? What a fascinating, what a fruitful field for experiment! Meanwhile, all we can safely predict is that, if exposed long enough to the tom-toms and the singing, every one of our philosophers would end by capering and howling with the savages.